Hong Kong, 23 October 2005 -- APT Satellite Holdings Limited ("APT Satellite" or the "Company") (HKEx: 1045; NYSE: ATS) today announced that its newly launched satellite, APSTAR VI, has signed up new customers including the Qinghai Tibetan Channel, Qinghai Satellite TV, Central Radio Channel 40, Shanghai Oriental Satellite TV and Indonesian telecommunication customers.

Mr. Ni Yifeng, Executive Director and President of APT Satellite said, "Facing intense market competition and continued over-supply of transponders in the Asia Pacific Region, the Company has been devoting great efforts to developing new business. The fact that the Company has successfully signed up these new customers demonstrates the superb technical quality and market competitiveness of APSTAR VI."

APSTAR VI, which is the fifth in-orbit satellite of APT Satellite, was successfully launched in April 2005. It is a high-power satellite based on a SB-4100 C1 model supplied by Alcatel Space with 38 C-band transponders and 12 Ku-band transponders. Located at geostationary orbital slot 134 degrees East longitude, APSTAR VI serves as a replacement satellite for APSTAR IA. The satellite provides high-power Asia Pacific footprints with its C-band transponders covering China , India , Southeast Asia , Australia , South Pacific Islands , Guam and Hawaii , and its Ku-band focusing in China .

APT Satellite has signed a five-year contract with the Qinghai Tibetan Channel which will be broadcasted via APSTAR VI with effect from 20 October 2005 . As for the five-year contract signed with Qinghai Satellite TV, the broadcast of the channel will be moved from another company's satellite to APSTAR VI starting from April 2006.

The contracts with Central Radio Channel 40 and Shanghai Oriental Satellite TV pertain to migration plans which have been approved by China 's authorities concerned. The two channels are currently test-broadcasted and parallel-transmitted by APSTAR VI's transponders, and are expected to complete the migration by the end of 2005 or the beginning of 2006.

Mr Ni said, "APSTAR VI has a strong neighbourhood effect owing to the presence of CCTV and other renowned Chinese broadcasters and will become one of the most popular multi-lingual and multi-cultural satellite platforms in the Asia Pacific Region."

Apart from new customers from the PRC, the Company has also signed up two Indonesian telecommunication customers including PT Telkom, increasing the use of C-band transponders of APSTAR VI and further expanding the Company's sales for the overseas market.

Mr. Ni concluded, "APT Satellite will capitalise on the competitive advantages of its satellites and will continue to expand its business. As such, we are confident that the Company will ride over the short-term difficulty."

About APT Satellite Holdings Limited

APT SATELLITE HOLDINGS LIMITED (the "Group") is a listed company on both The Stock Exchange of Hong Kong Limited and New York Stock Exchange, Inc. Having started its operation in 1992, the Group provides high quality services in satellite transponders, satellite communication and broadcasting services for broadcasting and telecommunication sectors in the Asia Pacific Region, Europe and the United States . With the addition of APSTAR VI, the Group currently operates five geostationary satellites namely APSTAR I, APSTAR IA, APSTAR IIR, APSTAR V, and APSTAR VI through its own Satellite Control Center in Tai Po, Hong Kong. In line with the business development, the Group has established its satellite TV broadcasting platform under the satellite TV broadcasting license granted by the Government of Hong Kong Special Administra